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90s Bugatti Cars That Still Turn Heads

The 90s was not exactly a golden age for Bugatti. The brand rolled out just one production car under Romano Artioli, who took over in 1987. But hold up—Bugatti wasn’t short on wild ideas. They dreamed up some seriously awesome concept cars, even if they never hit the road. It’s a shame because there were at least four models that were so cool they made you wonder: why didn’t Bugatti build these? Let’s start with their actual production car, the EB 110.

Bugatti EB 110

Introduction: September 15, 1991

Specifications: 3.5-liter V12 (553 bhp or 603 bhp), all-wheel-drive, a manual six-speed transmission, top speed of 351 km/h.

Flashback: September 15, 1991. Picture the Champs-Élysées in Paris. Down this iconic avenue cruises the Bugatti EB 110, a rolling tribute to Ettore Bugatti’s 110th birthday. A supercar for the ages, the EB 110 had sharp, angular lines, scissor doors like a Lamborghini, and enough horsepower to drop jaws.

Like the Bugatti models of yesteryears, this machine was serious. Its 3.5-liter V12 engine had not one, not two, but four turbochargers, plus intercoolers. Built around a carbon monocoque frame, it delivered 560 hp to all four wheels using twin differentials. Compared to Lamborghini’s Diablo—unveiled earlier—it was ahead of its time. The Diablo offered 492 hp and only gained all-wheel drive in 1993 with the VT model. The EB 110 was a beast right out of the gate.

Bugatti EB110

Even the engine design was cutting-edge. Bugatti followed Formula 1 guidelines of the era to craft a 60-valve, 3.5-liter V12 with five valves per cylinder. The car’s price tag reflected its ambition: 450 million lira for the base version, and 550 million lira for the Super Sport variant. Over the years, values for the EB 110 skyrocketed, jumping from €280,000 in 2011 to nearly $2.15 million at a Sotheby’s auction.

Bugatti developed only 135 EB 110s—95 standard models and 39 Super Sports. Among these, Michael Schumacher’s yellow EB 110 SS is particularly famous. Today, the EB110’s rarity makes it a collector’s ambition.

Bugatti ID 90 Concept

Introduction: 1990 Turin Motor Show

Specifications: Mid-mounted 3.5-liter V12, four turbos, AWD, top speed of 174 mph (280 kph).

It was Giugiaro’s first Bugatti design, borrowing elements from the eventual EB 110. Compared to the EB 110, the ID 90 had more refined styling. Introduced a year before its production sibling, the concept featured a massive glass dome with vents for cooling the V12. Its retro wheels, inspired by the 1926 Royale, added flair.

It’s fun to imagine how the EB 110 might’ve fared with this design. Sleeker and arguably prettier, the ID 90 feels like a missed opportunity.

Bugatti EB 112 Concept

Debut: 1993 Geneva Motor Show

Specifcations: 6.0-liter V12 (455 hp), AWD, carbon fiber chassis.

The EB 112 was Bugatti’s take on a four-door sedan, long before the Galibier 16C appeared in 2009. Giugiaro went retro again, drawing inspiration from Bugatti’s 1920s and 30s models, like the Atlantic. The styling? Let’s call it polarizing. But for its time, it was bold.

Bugatti EB112

Inside, luxury reigned: leather, walnut trim, and a few modern touches like a dash-mounted video screen. Its V12 engine sat near the front axle, improving handling. Romano Artioli, Bugatti’s then-president, famously said it handled “like a go-kart.”

Sadly, Bugatti’s financial troubles killed the EB 112 before it could reach production. Only one was fully built before bankruptcy. Two incomplete chassis were later finished by Monaco Racing Team. Of the three prototypes, one is red, one black, and one is dark blue. Today, these are among the rarest Bugattis ever.

Bugatti EB 118 Concept

Introduction: 1998 Paris Motor Show

Specifications: W18 engine (yes, 18 cylinders!), 6.3 liters, 555 hp, AWD, 199 mph top speed.

The EB 118 made history with its W18 engine, the first of its kind in a passenger car. This beast had three rows of six-cylinder banks arranged in a “W” under the hood. Italdesign Giugiaro styled the coupe, giving it an art deco interior with minimal buttons and knobs.

Bugatti EB 218 Concept

Introduction: 1999 Geneva Motor Show

Specifications: Same W18 engine, AWD, 0–60 mph in 4.5 seconds, top speed capped at 155 mph.

A four-door sibling to the EB 118, the EB 218 was Bugatti’s idea of luxury. Bigger and roomier, it borrowed Lamborghini’s Diablo VT AWD system to handle its immense power.

Though Bugatti didn’t produce the EB 218, its influence lingers. The idea of a practical yet opulent Bugatti sedan remains compelling. Maybe one day, Bugatti will revisit the concept, giving the Tourbillon a worthy showroom companion.

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Prince Skyline Sport Allemano

The end of World War II left Japan in a difficult position, having to transition its industries from military production to civilian use. This challenge was particularly tough since Japan, like Germany and Italy, was a defeated nation. However, Japan’s ability to adapt would set the stage for one of the most exciting collaborations in automotive history.

Among the companies responsible for this transformation were Tachikawa and Nakajima, two of Japan’s leading aviation companies. Tasked with shifting to civilian production, Tachikawa (later known as Tokyo Electric Cars) began building electric cars in 1947. Their first model, the Tama, was followed by a slightly larger Junior, and eventually, the Senior.

In the early 1950s, Japan’s evolving automotive landscape saw a shift from electric-powered cars to gasoline engines. By the end of 1951, the Tama Senior was fitted with a 1.5-liter petrol engine, a shift that led to the creation of the Prince Sedan in 1952. This was the beginning of Prince Motor Company, which was named in honor of the official investiture of Crown Prince Akihito.

In 1954, Fuji Precision Machinery (formerly Nakajima) acquired Prince Motor Company and embarked on producing automobiles under the Prince brand. This marked the beginning of a new chapter in Japan’s automotive history.

The Birth of the Skyline and the Search for European Inspiration

By the late 1950s, Prince Motor Company had gained recognition in Japan for its innovative vehicles, such as the Prince Sedan and the Skyline (introduced in 1957). However, the company sought to take their vehicles to a new level—focusing on luxury, performance, and innovation. To do so, they looked westward, to Europe, for inspiration.

Europe was home to some of the most prestigious automotive brands, and Fuji Precision Machinery executives wanted a vehicle that could rival the best of Europe. This aspiration led them to Italy, where they arranged a pivotal meeting at the Salone dell’Automobile (Turin Motor Show) with Carrozzeria Allemano, a respected coachbuilder with ties to Italian designer Giovanni Michelotti.

The collaboration between Japan and Italy led to the creation of the Prince Skyline Sport, a car that would redefine the trajectory of Japan’s automotive design. This groundbreaking partnership merged Japanese engineering with Italian artistry, setting a new standard for style and innovation. The success of this collaboration inspired other Japanese manufacturers to partner with Italy’s legendary design houses, creating some of the most iconic vehicles of the 1960s.

Mazda, for example, worked with Bertone, enlisting the renowned Giorgetto Giugiaro to design the Familia, a compact car that skillfully blended European elegance with Japanese practicality. In 1963, Daihatsu teamed up with Vignale to produce the Compagno, along with its sporty variants: the Sport Spider and Coupé; which reflected a uniquely Italian flair. The following year, Pininfarina collaborated with Datsun to craft a sleek new look for the Bluebird, a move that helped the car gain global recognition. By 1965, Isuzu joined forces with Ghia to design the Bellett II, a concept car that showcased bold and forward-thinking design elements.

These partnerships went beyond aesthetics; they helped establish a global identity for Japanese automakers. By working with Italy’s most respected design houses, Japanese manufacturers gained fresh perspectives on styling while enhancing their reputation for innovation and quality. These collaborations not only transformed the appearance of Japanese cars but also elevated their appeal to international markets, leaving a lasting impact on the industry.

A Handcrafted Masterpiece

Under the direction of Giovanni Michelotti, one of Italy’s most respected automotive designers, the Skyline Sport would be an example of high-end craftsmanship. Initially, the first series of prototypes were built by Carrozzeria Allemano, known for its hand-built bodies. Later, a second series of production would be completed by Carrozzeria Michelotti, adding the final touch to this luxury vehicle.

The Skyline Sport was designed as a two-door coupe with sleek, flowing lines and a sporty yet elegant appearance. Michelotti’s design incorporated canted headlights, angled downward at the inside corners—a feature seen in other high-end vehicles like the Lincoln Continental and Buick during the late 1950s and early 1960s.

At the heart of the Skyline Sport was a 1.9-liter GB-4 engine that generated 94 horsepower, giving it a top speed of 150 km/h. Despite weighing in at 1,350 kg, the car’s handling was remarkably smooth, thanks to a double-wishbone front suspension and a De Dion rear axle, technologies that were innovative for its time.

The Prince Skyline Sport: A Bold Statement

The Skyline Sport debuted at the 1960 Turin Motor Show, where it garnered international attention for its bold design and luxury features. Available in both a coupe and a convertible version, it was a striking example of Italian design combined with Japanese engineering. Its clean lines, striking front grille, and eye-catching details made it a standout at the show.

But its beauty was more than skin deep. The Skyline Sport was a car that delivered in terms of both aesthetics and performance. With its meticulously crafted body, luxurious interior, and advanced suspension, the car offered an exceptional driving experience that rivaled the finest European vehicles of the era.

The Prince Skyline Sport made its official appearance in Japan at the 1962 Tokyo Motor Show, where it was met with great enthusiasm due to its elegant lines and striking design. With its sleek coupe and convertible versions, the car showcased a perfect blend of Italian craftsmanship and Japanese engineering, captivating the crowd with its sophisticated aesthetic. However, the Skyline Sport came with a hefty price tag of 1.85 million yen, more than twice the cost of a standard sedan. This steep price limited its appeal in Japan’s domestic market, making it a rare and exclusive collector’s item. Despite its high price, the car gained significant exposure through its prominent feature in Toho films, strategically marketed to heighten its status as a luxury icon.

A Historic Collaboration and Legacy

The Prince Skyline Sport is historically significant as the first collaboration between an Italian designer and a Japanese automaker, setting a precedent for future cross-cultural partnerships in the automotive world. It was a testament to the universal appeal of Italian design and the skill of Michelotti and Carrozzeria Allemano. The Skyline Sport bridged cultural and geographical boundaries, bringing together the best of both worlds to create a truly exceptional car.

Though the Skyline Sport never achieved high sales numbers, with only 60 to 200 units produced, its impact on the automotive industry cannot be overstated. It paved the way for later models like the Skyline GT-R and helped establish the Prince Laurel, another model that would become iconic in Japan.

The Skyline Sport also marked the beginning of Prince Motor Company’s shift toward luxury vehicles. This emphasis on quality and refinement would continue after Nissan’s acquisition of Prince Motors in 1966, with the Skyline Sport serving as a precursor to future generations of luxury cars from Japan.

The Prince Skyline Sport was more than just a car—it was a statement of innovation, craftsmanship, and the power of international collaboration. The partnership between Giovanni Michelotti, Carrozzeria Allemano, and Prince Motor Company created a vehicle that showcased the best of both Italian design and Japanese engineering.

Though limited in production and availability, the Skyline Sport remains an important part of automotive history. It stands as a symbol of the potential for global partnerships to create groundbreaking designs, and its legacy continues to inspire the automotive world today.