The Lancia Flaminia “Fuoriserie”
The Lancia Flaminia was born as the Lancia flagship model of the 50’s and 60’s with the aim to replace the glories of the…
The eclectic and less known Turin coachbuilder Rocco Motto was hired by famous designer Raymond Loewy to built, after his design, an extremely original body for a Flaminia Coupé.
Motto, who among other things was a specialist in aluminum processing, accepted and was able to finish the work for the 47th Paris Motor Show, which toke place from 6 to 16 October 1960. Here, the metallic dark amber painted car made its debut for the first time. For the name of his creation, the designer, chose his design studio’s telegram address “Loraymo”, which is a combination of letters included in his name and surname: LOewy RAYMOnd. Among the many peculiarities and quirks we can notice the adjustable wing placed on top of the rear window (this feature will be adopted later by two other Lancias, the Stratos and the Delta Integrale Evoluzione), whose purpose is to reduce the low-pressure aerodynamic turbulence. The “Loraymo” is equipped with the Flaminia type 823.00 engine tuned by the Turin specialist Nardi. Loewy, who commissioned the car for its personal use, first used the Loraymo in Europe and later in America. A few years after the designer’s death (14th July 1986), the car was found by the president of the Lancia Club of America who donated it to the Lancia museum, where it was completely restored.
The Lancia Flaminia was born as the Lancia flagship model of the 50’s and 60’s with the aim to replace the glories of the…
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