Moretti Cita

Vehicle Overview

In the post-World War II era, Moretti introduced the prototype of the Moretti Cita in 1946, marking the beginning of a new chapter in micro car production. The name “Cita,” derived from the Piemontese dialect meaning “piccina” or small, aptly captured the essence of this compact and stylish vehicle. Production officially commenced the following year, and the Moretti Cita quickly garnered moderate success, setting the stage for subsequent models like the 600 and 750. Under the hood, the Moretti Cita boasted a diminutive yet robust 14 horsepower, 350cc engine with overhead valves. The chassis and body were intricately crafted from welded sheet metal, reflecting Moretti’s commitment to quality and attention to detail. This micro car’s compact size and efficient engine made it an attractive option, especially in the post-war European landscape where economic considerations played a significant role in automotive choices. The Moretti Cita earned not only popularity but also recognition for its elegance. Its sleek design and thoughtful engineering led to victories in prestigious events such as the 1948 concours d’elegance in Alassio. The accolades underscored the car’s aesthetic appeal and superior craftsmanship. What set Moretti apart was not only the success of the Cita but also the brand’s commitment to offering a diverse range of models. Moretti’s production line allowed customers to choose from various body configurations, including sedans, coupés, cabriolet, and station wagons. This flexibility not only catered to different tastes but also showcased Moretti’s ability to adapt to the evolving demands of the automotive market. Overall, the Moretti Cita remains a symbol of the post-war micro car movement, embodying both practicality and sophistication. Its success and subsequent models contributed to Moretti’s legacy as a manufacturer characterized by a high degree of finish and a penchant for providing a wide array of body configurations to suit diverse customer preferences.