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SEM DX3

The SEM DX3 designed by Pininfarina.

Vehicle Overview

The SEM DX3 is a subcompact crossover sport utility vehicle developed by South East Motor, a Chinese automobile manufacturer operating under the Fujian Motor Industry Group. Introduced in 2016, the DX3 was conceived through a collaboration with the Italian design house Pininfarina, forming part of a broader strategy by Chinese manufacturers to elevate product design and appeal through international partnerships. The vehicle’s external form adheres to the conventions of the subcompact SUV segment, with dimensions including a length of 4,354 millimetres, a width of 1,840 millimetres, and a wheelbase of 2,610 millimetres. Pininfarina’s influence is evident in the execution of the body lines and proportions, marked by a floating roof design, sharply contoured surfaces, and a front fascia featuring angular lighting elements and a trapezoidal grille. The overall aesthetic projects a modern and assertive visual identity intended to resonate with urban consumers. Mechanically, the DX3 was offered with two inline four-cylinder petrol engines sourced under license from Mitsubishi. The base configuration employed a naturally aspirated 1.5-litre engine producing 120 horsepower, mated to a five-speed manual transmission. A turbocharged variant of the same displacement generated 150 horsepower and was paired with a continuously variable transmission (CVT). Both options operated within a front-wheel-drive configuration, suitable for urban and light recreational use rather than off-road performance. The interior architecture prioritized functionality and contemporary styling, with a centrally mounted touchscreen interface, multifunction steering wheel, and aviation-inspired gear selector. Material quality and spatial arrangements were calibrated to meet expectations for affordability and practicality within the vehicle’s class. The DX3 was also equipped with a selection of electronic features aimed at comfort and safety, including navigation, reversing camera, and electronic stability control. Subsequent derivatives included the DX3X, a variant featuring visual enhancements intended to broaden youth market appeal, and the DX3 EV400, an electric version launched in 2017. The latter reflected the growing emphasis on new energy vehicles within China’s automotive sector and was positioned as a viable option for intra-urban transport. The SEM DX3 represents a synthesis of domestic production capacity and imported design expertise, emblematic of a transitional phase in China’s automotive development toward greater global integration and stylistic ambition.

Technical Specifications

  • Body
  • Year
    2016
  • Make
    SEM
  • Model
    DX3
  • Coachbuilder
    Pininfarina
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