The Partnership between Peugeot & Pininfarina
Peugeot and Pininfarina have been working together since 1951 when Peugeot decided to call in an independent design house to create its new 403…
Like the Autobianchi A112 Giovani, the Peugeot 104 Peugette was designed by Pininfarina as an affordable convertible aimed primarily at young buyers. Pininfarina was desperately trying to land a production contract so it built the Peugette on a mostly stock 104 platform using mechanical components sourced from the Peugeot parts bin.
The concept was well-executed but the timing was way off. In 1976, Peugeot was in the midst of taking over Citroën in order to keep it afloat so it had absolutely no interest in building a low-volume convertible.
Peugeot and Pininfarina have been working together since 1951 when Peugeot decided to call in an independent design house to create its new 403…
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