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Lamborghini Genesis by Bertone: A Glimpse into the Future

In the illustrious history of Lamborghini, one standout gem that often goes unnoticed is the Lamborghini Genesis, a visionary concept car born from the creative prowess of Bertone‘s Caprie Style Centre. Unveiled at the 1988 Turin Motor Show, the Genesis was not just an automobile; it was a bold exploration of the future of automotive design, pushing boundaries and defying conventions.

Design Incubation and Conceptualization

Under the guidance of Marc Deschamps, the Lamborghini Genesis emerged as a conceptual marvel, a prototype that transcended the limitations of its time. Unlike traditional design approaches, the Genesis embraced intuition, interpreting the search for a new dimension in automobiles through the lens of creativity rather than conforming to prevailing technical and design trends.

Powerful Heart and Futuristic Vision

At its core, the Lamborghini Genesis boasted a robust 455 Hp Lamborghini Countach V12 engine, a powerhouse that echoed the marque’s legacy of high-performance vehicles. Paired with a 3-speed TorqueFlite automatic transmission, the Genesis exuded power and sophistication, transferring its might to the rear wheels with thrilling precision.

Unique Design Elements

What set the Genesis apart were its revolutionary design elements. The prototype was envisioned as a people-carrier, capable of accommodating four to six passengers. The large, entirely glazed greenhouse not only provided an expansive view but also contributed to the feeling of openness within the vehicle. The innovative use of space was complemented by the unconventional door configuration – two front doors hinged on the central pillar of the windscreen and rear sliding doors.

Provocative Design and Comfort Fusion

Bertone’s vision for the Genesis was deliberately provocative, anticipating a future where changing human needs required innovative design solutions. The sports car concept seamlessly blended high performance and an exciting aesthetic with criteria of spaciousness and comfort. Recognizing a shift in car owners’ preferences towards increased comfort, the Genesis presented itself as a captivating, fast, and comfortable “road jet.”

The Unfulfilled Destiny

While the Lamborghini Genesis embodied the future of automotive design, it faced challenges in translating its vision into reality. Weighing approximately 1,800 kg and featuring shorter ratios from the 3-speed automatic transmission of Chrysler origin, the Genesis was notably slower than the iconic Countach. Unfortunately, the concept never progressed beyond the prototype stage, remaining a tantalizing vision of what could have been.

Legacy in the Bertone ASI Collection

Today, the Lamborghini Genesis stands as a testament to the daring spirit of innovation that characterized the late 20th century. Preserved within the Bertone ASI Collection, this futuristic concept car serves as a reminder of the creative audacity that drives the automotive industry forward. While it never graced the streets in a production form, the Lamborghini Genesis remains a revered piece of automotive history, a symbol of what happens when imagination and engineering collide in pursuit of the extraordinary.

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Aspark SP600

In a landmark achievement, the Aspark SP600, a production intent prototype hypercar, has become the world’s fastest electric hypercar, clocking a remarkable top speed of 438.7kph. This record-breaking feat was realized through the dedicated efforts of Manifattura Automobili Torino (M.A.T.) in collaboration with tire specialist Bridgestone and driven by professional racer Marc Basseng.

A Vision Realized

The Aspark SP600’s journey to this historic moment began with the vision of Aspark CEO Masanori Yoshida, whose company had previously set benchmarks with the Aspark Owl, renowned as the fastest accelerating electric hypercar. For this new project, Aspark once again partnered with M.A.T., entrusting them with the development and manufacturing of a hypercar capable of shattering the world top speed record for electric vehicles.

Collaboration and Innovation

To achieve this extraordinary speed, M.A.T. sought the expertise of Bridgestone to develop a custom-engineered tire. Bridgestone rose to the challenge with bespoke Potenza Race tires designed specifically for the SP600, ensuring they could handle speeds exceeding 420kph while managing the vehicle’s weight and driving dynamics.

The SP600 underwent rigorous testing at M.A.T.’s headquarters in Torino, Italy. This included extensive virtual and physical evaluations, wind tunnel validation, and numerous track testing sessions. M.A.T. meticulously handled the vehicle’s complete development, from powertrain and software integration to suspension and chassis design, as well as software calibration and the bespoke battery’s design and production.

Record-Breaking Achievement

On June 8th, during the second attempt of the day at Automotive Testing Papenburg, Marc Basseng flawlessly piloted the Aspark SP600 to its record-breaking speed of 438.7kph. This achievement was precisely measured using the certified Racelogic V-Box, a high-precision GPS-based device provided by the ATP proving ground.

The event was attended and supported by numerous marketing and premium partners, including the Supercar Owner Circle, who backed the attempt from its inception. Key executives from Aspark, M.A.T., and Bridgestone were present to witness this monumental accomplishment.

Statements from Key Figures

Masanori Yoshida, Aspark CEO: “It has been about 10 years since we started making the OWL Hypercar. We aimed for the world’s Fastest Acceleration car, and then attempted and achieved the top speed world record today. This technical capability inspires all involved to personal excellence and to challenge and grow in leaps and bounds into the future.”

Steven De Bock, Bridgestone VP EMEA Sales and Original Equipment:
“It was a big excitement on this first attempt for the record, which we immediately saw the potential of the cooperation between the car and tires. The whole team at Bridgestone worked extremely hard to deliver this project in such a short period, another testimonial of our technical capabilities and how we cooperate with our partners.”

Paolo Garella, M.A.T. CEO and Founder:
“This record represents a milestone in the continued growth of M.A.T., a company that today represents the best of the Italian tradition in the automotive industry. In 10 years, we have developed more than 11 full vehicle projects and we have demonstrated that with the right resources we are second to none. I am very proud of my team and also extremely happy to reach this milestone in the anniversary of the 10 years of foundation of M.A.T. A special thank you to Aspark’s CEO Mr. Masanori Yoshida for his vision, support, and trust in M.A.T., and to the Bridgestone team for taking on the challenge and supporting with their most advanced technology this record attempt.”

Exclusive Interview with Riccardo Garella

In an exclusive interview, Riccardo Garella, Sales and Marketing Manager at M.A.T., provided insights into the development process of the Aspark Owl. Watch the full interview on our YouTube channel here.

This historic achievement not only sets a new benchmark in the electric hypercar segment but also underscores the capabilities and potential of electric vehicles in pushing the boundaries of speed and performance.