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MICHELOTTI WORLD. 1921-2021 Cento Anni di un designer senza confini”

From 6th October 2021 to 9th January 2022

The MAUTO – Museo Nazionale dell’Automobile di Torino today inaugurates the exhibition “MICHELOTTI WORLD. 1921-2021 Cento Anni di un designer senza confini” (“One hundred years of a designer without borders”).

Giovanni Michelotti is one of the most admired stylists in the world. Although he never became a manufacturer, his style is among the brightest of the 1950s-70s, with notable examples even during the years between the war. Some brands (including BMW) still consider his contribution indelible today.

On the centenary of his birth, MAUTO sets up an important solo show dedicated to the designer from Turin. For the first time, a large portion of the Michelotti archive will be shown to the public. Sketches, technical drawings, shape plans, scale models will be visible at MAUTO, together with a selection of the most representative cars. These, together with paper documents, unpublished films and an evocative scenographic layout, will tell the professional and human story of the designer.

The exhibition project is curated by Giosuè Boetto Cohen, with the support of Edgardo Michelotti, son of the designer and keeper of the private archive.

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Mark84
Mark84
2 years ago

Vista ieri, complimenti al MAUTO per questa esposizione straordinaria! Ben presentata, assolutamente da vedere!

Battista Reversario

Automobili Pininfarina has reached new heights of automotive craftsmanship with the introduction of the Battista Reversario, a bespoke creation inspired by the Battista Anniversario and the concept of balance. Representing the epitome of ‘Dream Cars. Made Real’, this latest offering underscores Automobili Pininfarina’s commitment to crafting truly unique vehicles in collaboration with its clients.

Each vehicle produced at Automobili Pininfarina’s Cambiano atelier is a testament to individuality, reflecting the distinct personality of its owner. The Battista Reversario stands as a prime example of this ethos, showcasing the level of personalization available to discerning clients.

Collaborating closely with Automobili Pininfarina designers, the client has conceived a one-of-a-kind vehicle that embodies their vision and preferences. Already a collector of automotive rarities, the client’s acquisition of the fifth and final Battista Anniversario model laid the groundwork for the creation of the Battista Reversario.

A standout feature of the Battista Reversario is its unique color scheme, meticulously crafted to be the inverse of the iconic Pininfarina heritage-inspired design theme that characterized the Anniversario. The lower body gleams in Bianco Sestriere gloss, contrasting elegantly with the upper body finished in Grigio Antonelliano gloss.

Continuing the theme, the pinstripes echo the upper stripe in the signature Iconica Blu hue. Custom inscriptions, including the vehicle’s distinctive ‘Reversario’ nameplate, adorn the carbon side wings and the underside of the active rear wing, both forward-facing and in reflection.

Inside the cabin, Pilota seats feature white-on-white Alcantara quilting against a perforated background in Iconica Blu. While the overall ambiance is predominantly black, accent details such as the cupholder retainer, headliner center bezel, and seatbelts are highlighted in Iconica Blu, lending a harmonious contrast.

Battista Reversario

Completing the ensemble is an exclusive three-piece luggage set tailored to the client’s lifestyle. Crafted from luxurious black leather with Iconica Blu accents and off-white Alcantara quilting, the set exemplifies the ultimate in bespoke craftsmanship.

Speaking on the creation of the Reversario, the client remarked, “Anniversario and Reversario were destined to be created by the Automobili Pininfarina team. I simply challenged them to understand what could be created if you follow your heart and passion. All credit goes to them.”

Dave Amantea, Chief Design Officer at Automobili Pininfarina, emphasized the significance of the Reversario as the ultimate expression of the company’s design philosophy. “Reversario was the ultimate commission. Taking inspiration from the original Anniversario, it is a reflection in every aspect, using a timeless combination of colors to create an opposite that works alone and together,” he stated.

Both the Battista Anniversario and Reversario stand as milestones in automotive history, representing the pinnacle of Italian engineering prowess. Powered by a cutting-edge electric powertrain, these hyper GTs offer unparalleled performance while embodying the luxury and elegance synonymous with the Pininfarina name.

With its blend of hypercar capabilities and GT comfort, the Battista series sets a new standard for automotive excellence, promising an exhilarating driving experience like no other. As the automotive world celebrates the harmony achieved through the creation of the Battista twins, Automobili Pininfarina reaffirms its commitment to pushing the boundaries of automotive innovation.