Carrozzeria Bertone has a long history and is without doubt one of the most important coachbuilder ever. It was based in Grugliasco in northern Italy. Gruppo Bertone was founded as Carrozzeria Bertone in 1912 by Giovanni Bertone. Designer Nuccio Bertone took charge of the company after World War II and the company was divided into two units: Carrozzeria for manufacturing and Stile Bertone for styling. Until its bankruptcy in 2014, the company was headed by the widow of Nuccio Bertone, Lilli Bertone. After its bankruptcy, the Bertone name was retained by some of its former employees who continued as a Milan-based design company, Bertone Design. During its long history, Bertone used different badges. We were curious about it and put them all together. Let us know which one is your favourite in the comment section.
Bertone logo evolution
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1958-1964. Dat schildje, die kleuren. Herkenbaar chique.
Hoe is men gekomen aan de knik in de “b”?
Weet iemand dat?
In the early years of Gandini in Bertone, Nuccio asked hin to redesign the company logo…so Gandini made this proposal, Nuccio Bertone liked it and the new logo was born